Post Tagged with: "Egypt"

Dismay after foreign labels dominate African brands

June 6, 2019 10:30 am1 comment
Nassef Sawiris, Egypt

JOHANNESBURG¬†–¬†IN SPITE of its lively entrepreneurial environment, Africa is not creating new competitive brands to meet the needs of its expanding consumer market. This is according to Brand Africa as non-African labels have entrenched their positions in the continent. Africa’s 100 Best Brands rankings indicate North American brands, dominated exclusively […]

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