Uber sees vast opportunities in Ghana
ACCRA – UBER, the technology company that connects riders and drivers at the touch of a button, has expanded its service to Ghana.
Acra, the economically vibrant hub is the first city in the West African country to receive the service.
With a thriving urban population, Accra’s 2,27 million people is now set to have access to efficient transport through the ride-sharing platform.
Alon Lits, General Manager for Uber Sub-Saharan Africa, said with over 4 million people using the streets in the Greater Accra Metropolitan Area (GAMA), there was a clear demand for Uber’s services.
“Accra is bustling, connected city that Uber is proud to be launching in. It’s rapid growth and multiple ethnic communities make it an exciting place to introduce our service,” said Lits.
“At Uber, we bring the world closer together by connecting global citizens to transport in a growing number of cities. We see Accra as a natural fit, because its people are willing to embrace innovation and technology and love products that are cool, exclusive and offer a new experience. We are able to deliver just that, safely, reliably and affordably.”
The World Bank reports that since 2014, mobile phone penetration exceeded 100 percent in Ghana, compared to 1 percent in 2000.
The people of Ghana also benefit from increasing availability of high-speed Internet, creating the perfect environment for information technology-enabled services such as Uber.
– CAJ News